Nova sits between your lead sources and your business tools. Seven modules, one obsession: every lead reached, fast, and turned into a sale.
Your leads are born everywhere: a form on your site, a Meta campaign, a comparison site, a file sent by a provider, an inbox. Nova captures them all, the second they exist, and pushes them into a single flow: deduplicated, enriched, timestamped.
Every lead enters Nova with its compliance file: source, timestamp, exact consent wording. The source registry documents where your leads come from and under which framework. In case of an audit, the export takes a few clicks.
Nova captures click IDs (gclid, fbclid) when the lead arrives, then sends back to Meta and Google Ads what the platforms don't know: the real status of your leads and the revenue generated. Their algorithms then optimise on your true conversions, not on form fills.
The worst place for a lead is a shared inbox: everyone sees it, nobody takes it. Nova assigns every lead to one specific rep, genuinely available, within seconds, following your rules, list by list.
One queue, prioritised automatically: new leads first, hot replies next, scheduled call-backs on time. A rep never has to wonder "who do I call now?". They open the Feed, work it, move on.
The phone is still your number one channel, and the most fragile one: late calls, burned numbers, forgotten follow-ups. Nova industrialises everything around the call, so your reps only do the one thing that matters: talk.
A number flagged "likely spam" cuts your reachability by three, and you may never know. Nova monitors the reputation of every number in your pool, rotates them automatically, and quarantines the ones that degrade.
On a hot lead, Nova calls you directly: you pick up, you are connected to the lead. Your phone rings before the prospect has closed the form.
Your reps can't be everywhere: on a call, in a meeting, in the evening, at the weekend. The agent takes over. It writes by SMS and email on the rep's behalf, from their number, and works every lead through to the meeting.
A product, pricing or contract question? It offers a call back from the rep. The sale stays human: the agent prepares it.
SMS and emails, humans and AI agent: every lead has one conversation thread, with the full history. A rep picking up a lead sees everything: who said what, when, on which channel.
Booking the meeting is only half the work. The other half is the prospect showing up. Nova syncs your calendars and secures every meeting.
A lead arrives, doesn't answer, books a meeting, misses it, gets a quote, signs, goes quiet. At every moment, something should happen. Nova lays those moments out on a single timeline: you see what's covered, what's missing, and what each action brings in.
How long between a lead arriving and the first call? Which source produces meetings, which produces noise? Who performs, on which list, at what time? Nova answers, with no export, no macro, no Friday evening lost.
Nova works between the lead arriving and the meeting. The rest lives in your tools: your CRM receives qualified meetings, your telephony places the calls, your calendar fills up.
Proof of consent, traceable 1:1 calls, legal hours, 2026 opt-in: compliance is not a Nova module, it is its architecture.